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Betsson review

Published on February 03, 2019 Last updated on April 09, 2022
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Sub-License Antillephone N.V. (Curacao), MGA
Stockholm, Sweden
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Minimum Deposit:
Withdrawal Speed:
1-3 days
Ratings Breakdown
Customer Service
User Interface
Payment Methods

Betsson is a Swedish gambling company operating under several brands. Our review is dedicated to the Betsson.com website, a global digital sports betting platform with an online casino and a poker room. Betsson is a very established gambling operator existing for more than fifty years and is famous for its clean reputation, approach to customer service, and various sponsorships with top sports stars. This Betsson review is dedicated to its pros, cons, and overall performance of every major division: online sportsbook, poker, and two online casinos.

Overall info

Betsson is a famous Swedish brand, combining various digital gambling products; in our Betsson review, we will speak about their Betsson.com platform. It contains a sportsbook, a horsebook, a casino including Live Dealer games, and a poker room.

Key audience:The company is primarily focused on Nordic countries and regards Swedish gamblers as their key audience.

However, it is also available worldwide. Betsson’s betting pool includes Ireland, Finland, Norway, Iceland, Denmark, and more. Many other European countries can legally opt for another branch of Betsson and gamble with the Betsafe website.

Betsson history

Betsson started long before it received its current famous name and became a large global Internet bookmaker. In 1963, it was a slot machines hardware provider for restaurants in Sweden, called AB Restaurang Roulette and later Cherryföretagen AB. Their online operations started in 1998 when they purchased a part of Net Entertainment, a software online gambling enterprise.

In 2003, they purchased the already existing online betting company Betsson, which operated as a British bookmaker, and then registered it in Malta under a new name. Today, the Betsson Group is a large brand involving such platforms as Betsafe, Nordic Bet, Kron Casino, and others.

In 2016, Betsson released their iOS app; in the same year, they launched a Virtual Sports division and added a poker room to their betting platform.

Betsson review

Betsson official website

Bookmaker license

Betsson is a proprietary company of BML Group Ltd, which has the official status of a Maltese gambling company. BML Group holds two licenses to provide its services globally and is approved by the following jurisdictions:

  • Malta Gaming Authority. The number of the license: MGA/CRP/108/2004;
  • The Republic of Ireland. The number of the license: 1011286.

To operate in Sweden, Betsson has another legal body called Betsson Nordic Ltd; it works under the license and regulation of the Swedish Gambling Authority.

Betsson Sportsbook Review

Betsson has a selection of more than thirty disciplines to wager on, including non-sporting events like TV shows, Business, and Politics. Their choice of sports is not the most standard one: while you can bet on trendy events and also opt for more niche disciplines like Chess, Gaelic Games, Table Tennis, and Pepasallo.

Bet line:The best-covered sports at Betsson are Soccer, American Football, Tennis, Baseball, MMA (mostly UFC events), and Basketball.

They also offer a good choice of eSports events and have Virtual sports to wager on under a separate tab. As a Nordic-focused bookmaker, Betsson offers special Winter sports markets involving, for instance, Alpine Skiing.

The layout of the Betsson sportsbook is pretty standard, looking minimalistic and user-friendly. It will be convenient for even beginning bettors. In the Settings tab on the left of the page, you can set your preferred odds format: Decimal, Fractional, or American. Besides, you can enable accepting the bets with changed odds or disable this option.

Pre Match line

The pre-match section has much to offer, especially when it comes to top popular games. Overall, there are more than 200,000 events in a year with various alternative bets and props. For example, a Euro-2020 game can involve more than five hundred markets, including Match Result, Handicap, Halves, Scores, Corners, Cards, Player Goals, Intervals, Match Events, Player Stats, and Player Specials, like Player to get the first card, Man of the match, and other props making the experience more diverse. Many of them are available for Cash Out.

Betting betsson

Bet line

If you opt for a standard NBA game, you might find about two hundred markets in the following categories: Handicaps, Points, Halves, Quarters, and Races. M

Esports is represented by the following cyber disciplines:

  • Counter-Strike: GO;
  • League of Legends;
  • Dota 2;
  • Overwatch;
  • FIFA;
  • Rainbow Six.

The coverage is not really deep, though, unless it comes to the top world events like The International. An average eSports event may include no more than a couple of markets for Maps Winners.

Entertainment betting is mainly focused on Norway and local TV events, but Politics and Business involve American and British affairs.

Betsson allows punters to diversify their experience, so it is possible to open selected markets in the BetBuilder, create Accumulators, and get access to Price Boosted markets; we will speak about these options later in this review.

Live betting

Betsson in-play wagering involves up to six hundred events daily, depending on the season. Like in the pre-match mode, the most elaborated part of the live section is soccer and Basketball. However, you can find various other disciplines, too. For instance, you can wager on some Darts tournaments or Volleyball games and find very lucrative odds for such pretty niche events. Betsson also has live markets for eSports and Table Tennis.

The soccer bettors can find many last-minute markets, for instance, the Next Goal or Next Corner. Besides, Betsson provides Asian Handicaps for many Soccer and Basketball games, which is not very ordinary for a European bookmaker. The number of live markets for a single soccer game can reach one hundred or more.

Betsson live betting

Live line

The Live Streaming service is also available. You can not watch all games via the Betsson website, but the number of included matches is still pretty vast: the list is not limited by the top events like the EURO finals or NBA top games, but also regular games of the Czech or Polish Soccer leagues. The full list of sports you can enjoy via the streaming service is the following:

  • Soccer;
  • Ice Hockey;
  • Basketball;
  • Baseball;
  • Volleyball;
  • Tennis.

To watch live streams, you must have an account at Betsson and funds on your deposit.

When you bet in the live mode, you can request a cash out of your stake, and usually, Betsson allows you to do it before the very last minutes of the full time. However, you can not use a Quick bet feature, and the cash-out is available for a limited number of Soccer markets.

Betting Odds

As Betsson claims about itself, it has extremely competitive betting odds. However, the actual offer may vary depending on various promotions, particular sports, and certain markets. The average Betsson’s margin is approximately 5,7% which is not the top value among their opponents in the sports betting industry. However, you can find very lucrative offers for selected markets.

Margin:For instance, their Soccer margins can be as low as 4%-5%, but the overall margin is still about 6%, which is more than the average number. Basketball is better, with an average margin of 5% or even less; however, betting on tennis implies almost an 8% margin.

Betsson is worth being included in your sports betting platform lists at least to compare particular offers with the opponent sportsbooks; you can also receive your personal boosted odds and use various promotions to make your gambling more lucrative.

Betsson Casino

The Casino tab contains a vast variety of casino activities, conveniently divided into several categories:

  • Slots;
  • Betsson Exclusives;
  • Jackpots and Daily Jackpots;
  • Table Games;
  • Live Casino;
  • Other Games.

The casino is powered by a great variety of top-tier and less popular software companies: Pragmatic Play, Net Entertainment, Microgaming, BluePrint, Playson, Habanero, to name just a few; we will speak about the games titles further in the Betsson casino review section.

betsson casino games

Casino games

Besides a generous choice of online casino games, you can also participate in casino tournaments with regular cash prizes.


The full library of non-live games consists of 1,499 titles that you can sort by provider, jackpot pool, alphabet, or popularity. The biggest part of this collection is taken by slots with 183 jackpots. Among the top jackpot slots, we can highlight the following titles:

  • Jackpot King Prize Lines;
  • Hoard of Poseidon;
  • Book of Atem WOW Pot;
  • Return of Kong Megaways Slot.

Speaking about Megaways, there are also plenty of them, too: you can choose from sixty various titles, for instance, What the Fox, Fruit Shop, Dazzle Me, and Pirates Plenty.

Another interesting section of Betsson Casino is dedicated to the Exclusives: games available only at Betsson. Among them are The Lost Tomb Slot, Flaming Hot Joker, and Diamond Joker Respin; the whole Betsson Slots library consists of seventy-five titles with various themes, locations, and prizes.

The table games selection features forty-eight games from eight software providers. Among them are:

  • Different Roulettes, for instance, Super Wheel or Speed Roulette, as well as the classical European and American variants. You can find high- and low-stake options;
  • Blackjack: Single-Deck Blackjack Pro, Multi-Hand Blackjack, Perfect Pairs, Lucky Lucky, and more;
  • Casino Stud Poker and a couple of other video poker versions;
  • 3 Card Brag.

Live casino

Betsson Live Casino includes ninety-four live dealer games and regularly organizes tournaments where players can get extra rewards. For instance, one of their latest offers allows players to gain points for their winnings (€1 equals 1 Point) and receive a prize given away among the participants who gained the most points. Live tournament prize pools may vary from €2,000 to more impressive amounts like €200,000.

You can enjoy the following games in Betsson Live Casino:

  • Live Roulette: twenty-two titles, including the most popular Evolution tables; stakes vary from €0,1 to €10,000.;
  • Live Blackjack: thirty-five variants with stakes starting from €1;
  • Sports Live Studio: a single game Football Studio;
  • Game Shows: Twelve titles, familiar to regular casino enthusiasts, for example, Crazy Time, Mega Wheel, Live Craps, Lightning Roulette, Dear Or No Deal, Monopoly Live, etc.;
  • Live Poker: Casino Hold’Em, Ultimate Texas Holdem, Three Card Poker, etc.; overall six titles;
  • Live Baccarat: Sixteen variants, including Sic Bo.
Live Casino

Live dealers

Betsson poker

Joining the Betsson Poker room means always having a choice of various games with different rake rates. Since 2020, Betsson is a part of iPoker Network, so the traffic and the game quality are undoubted. The poker room features more than a hundred tables with cash games and also organizes regular MTT and Sit n Go Tournaments. You do not have a limit in terms of the number of tables you can join, so it is a suitable place for professional players.

You can play the following cash games at Betsson poker room:

  • Texas Hold ’em: stakes vary from €0,01 to €10;
  • Omaha: stakes vary from €0,01 to €10;
  • Short Deck: stakes vary from €5 to €100;
  • Fast-Fold: stakes vary from €5 to €200.

You can either download a poker client to your PC or enjoy instant play via the mobile version.

Customer Service

Betsson provides its customers with a big comprehensive Help Center divided into various categories like the most popular questions, Account Verification, Deposits and Withdrawals, Sportsbook, Casino Games, and more. You can also use a search bar and find an article by keywords. In fact, there is a high possibility you will find a reply to your question in Betsson Help Center; it is one of the most detailed glossaries among the other leading sportsbooks.

If it did not help, you could contact the customer support advisors using the following methods:

  • Live Chat: available 24/7, provides help in English, Finnish, German, Greek, Italian, Norwegian, Polish, Portuguese, Russian, Spanish, and Swedish languages. Before entering the Chat, you must choose your application topic: Account, Promotions, Bonuses, Login Problems, etc. The agents reply instantly;
  • Email: [email protected] for English-speaking customers; the response may take up to one hour;
  • A Call Back Request. The customer service representatives call back upon request within 40-60 minutes.

The customer service is available from an app, desktop, and mobile Betsson website, and the level of support is high; all agents are professional and do their best to solve the issues promptly. We have not found any significant complaints about the support team’s work, and our own test calls and chats proved we could give them a positive review. What is more, Betsson is a four-time winner of The Best Customer Support Award of the Year.

Betsson Bonuses

Betsson provides its customers with a range of bonuses and promotions for Sportsbook, Casino, Live Casino, and Poker. You can claim two welcome bonuses, one for sports betting and another one for casino entertainment; besides, there are regular and seasonal promotions, including cashback offers, cash prizes, free spins, and more. There is a separate welcome bonus for poker players and a number of promotions related to slot machines. Note that the welcome bonuses might have country and payment method restrictions.

Besides, Betsson bonus system implies regular special promotions you can receive if you subscribe to their newsletter. Such promotions are not published on the website and can differ depending on your member status.

Bonus typeBonus conditions
Sports Welcome BonusMake a first deposit and receive a 100% first deposit bonus of up to €100 for sports betting and additional €10 in a form of free bet. If you pay by Skrill or Neteller, you can not claim the welcome bonus. The wagering requirements are 12 times.
Casino Welcome BonusMake a first deposit and receive a 100% bonus of up to €100 and additional 101 free spins on the Random Winner Triple Play slot. If you pay by Skrill or Neteller, you can not claim the welcome bonus. The wagering requirements are 35 times.
Poker Welcome BonusDownload a poker client, make your first poker deposit of €10 or more, and receive a 100% deposit match of up to €2,000.
Bet Risk-Free on WimbledonWager at least €30 on any sports at odds 1,50 or higher to activate the bonus offer. Then use your €10 risk-free bet for any Wimbledon markets at odds from 1,50. If your bet loses, you will receive a refund of your stake.
Two Goals Ahead Early PayoutMake a wager on a full-time result market in pre-match section; if the team you backed leads by two goals at any time of the match, Betsson pays out the bet within 15 minutes.
Acca InsuranceCreate an Accumulator bet with at least five selections, activate the insurance in the bet slip, and get a refund of up to €20 if any of the Acca’s parts loses. Maximum total refund amount per day can not exceed €60.

Deposit and withdrawal

Betsson offers a standard number of payment systems you can use to deposit and withdraw your winnings. The actual selection depends on your residence country, so we will provide you with the full list, including all banking methods Betsson cooperates with.

To make deposits at Betsson, you can use the following options:

  • Visa/Maestro/Mastercard credit and debit cards;
  • Bank Transfer;
  • Skrill;
  • Neteller;
  • Paypal;
  • Trustly;
  • Much better;
  • Paysafecard;
  • Citadel;
  • Interac;
  • EcoPayz

The minimum deposit amount is €10 for all options. All the same methods, except Citadel and Paysafecard, are available for withdrawals, too; the minimum withdrawal is €20. One of the major Betsson’s drawbacks is that they charge 2,5% for all deposits.

To make a deposit, you must log in to the Betsson account, choose a deposit method, and proceed with the payment, following the instructions on the payment page. It is essential to note that Betsson sends your payouts to the same banking method you chose as your preferred deposit option.

Attention!:If you select a Paysafecard to fulfill your deposit, the withdrawal method will be automatically switched to a Bank Transfer.

Before you claim a withdrawal, make sure you went through the identity verification procedure on the website: you will not be able to withdraw funds. Allow up to twenty-four hours before Betsson customer support checks your documents and verifies your identity.

Special betting options

When it comes to peculiar betting opportunities, Betsson does not offer anything exclusive overall. However, you will find a classical set of special betting tools to help you gain more profit, secure your winnings or avoid major losses and simply diversify your gambling by having extra options. At least, Betsson’s offer in these terms is not at all worse than the other bookmaking leaders of the industry provide to their members.

In the table below, we will describe the special betting options that you can apply in pre-match, in-play, or both wagering modes. Most of them have restrictions, so we recommend checking the terms and conditions of each before you use them.

Betting optionConditions
BetBuilderWhen you open a Soccer event at Betsson, you will see a button ‘Add to Bet Builder’. With the Bet Builder, you can make a special bet by choosing up to six markets and combining them in one Accumulator.
Live CenterEach game has graphic statistics showing all scores, events, and the other stats in the real time mode, making in-play wagering more convenient.
Cash outCash Out service is very limited at Betsson: it is only available for the range of Soccer markets in live and pre-match sections. Only full Cash Out is possible; no Partial or Automatic options are available.
Price BoostsAvailable for regular customers, this service provides you with an exclusive access to the markets with boosted odds.
Accumulator betsWhen you want to combine several markets from different sports in a one bet with a higher payout consisting of the odds of all legs, you can opt for Accumulators. The Accumulator wins if all bets are correct, and if at least one of them is wrong, the whole accumulator loses. Betsson offers extra insurance for accumulators (see Bonuses section of the review).

Betsson app

Betsson mobile website is very convenient and has a layout similar to a mobile app, so the on-the-go bettors or casino players can easily fix upon a non-downloadable mobile platform. However, the native apps are more convenient, and Betsson features their dedicated app for iOS and Android. Via the app, you get access to all sections of Betsson, including payments, customer support, and, of course, gambling activities, including a horse book and Betsson bingo.

A definite con is that the app tends to lag sometimes; it typically happens during the most popular live events, and it might be a severe disappointment for live bettors. However, many users do not notice such problems, so overall the app’s layout and performance deserve a pretty high score.

Mobile app platformSpecifications
iOS Betsson app

ios icon

  • Size: 66,1 MB
  • Version: 3.0.15
  • Languages: English, Finnish, French, German, Icelandic, Norwegian Bokmål, Polish, Portuguese, Serbian, Spanish, Swedish
  • Compatibility: iOS 9.0+
  • Where can I download: App store

Android app

android icon

  • Size: 4.9 MB
  • Version: 3.2.11
  • Languages: English, Finnish, French, German, Icelandic, Norwegian Bokmål, Polish, Portuguese, Serbian, Spanish, Swedish
  • Compatibility: Android 5.0+
  • Where can I download: Google Play

Our verdict

Betsson is a trusted gambling provider and delivers a decent service to sports bettors, casino players, and poker enthusiasts. Their modern platform works fine, and we have not found any severe technical performance problems, neither in the main website nor in the native app. Their sports betting lines’ coverage is limited by several sports, but disciplines Betsson makes a focus on involving many attractive wagering options. The casino has a vast choice of games, and the poker room is regarded as one of the best among the European opponents, according to customer reviews. The best thing about Betsson is their approach to customer service and excellent support in case of any issues.

Is Betsson legal in the USA?

The Betsson.com website we reviewed is not registered in the USA and does not accept bets from US citizens. However, the new platform is going to be launched soon as Betsson claims they are going to expand to the US market. At the moment, Betsson is going through the registration procedure and will be available for Colorado bettors at first.

How to register and verify your account at Betsson?

To join Betsson, you must press the ‘Create Account’ button at the homepage, fill in your details, and confirm them. You must be older than eighteen years old and be a resident of accepted countries; you will see the list of the countries on the registration form.
Betsson sends an email to a member who needs to verify their account. Usually, it happens with your first withdrawal request. If you need to verify your account before Betsson asks you to, you must contact their Customer Support.
To start the process, Betsson sends you a safe link. You must upload the documents indicated in the verification email at the link; it is usually a copy of your passport, a driving license, or a personal ID.

Who can enter the Betsson Poker Room?

Betsson accepts users from Norway, Sweden, Slovakia, Ireland, Germany, Monaco, Mexico, Israel, the United Kingdom, India, Cyprus, Canada, Brazil, Poland, Iceland, Finland, Denmark, and a range of other European, African, and Asian countries, including in the coverage of their three licenses. The same rules are valid for the rest of the Betsson gambling activities, so make sure your country is not on the blacklist. If you manage to register from a restricted country, you may have issues with payouts and lose your account with all deposited funds.

Does Betsson offer a welcome bonus for registration?

When you register at Betsson, you can not simply claim a bonus for joining them: No Deposit Bonuses are not available. However, Betsson has three welcome bonuses for each of its main sections: Sportsbook, Casino, and a Poker Room for those who made their first deposits. The Sports Welcome Bonus is a 100% first deposit match; it can bring up to €100 and also €10 of the free bet. Casino Bonus has the same cash reward and also extra 101 free spins for the Random Winner Triple Play Slot. Finally, the Poker Welcome Bonus is a 100% deposit match of up to €2,000.

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