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Bet365 review

Published on February 03, 2019 Last updated on April 08, 2022
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Bet365 is one of the largest world sports betting and casino websites, especially popular in Great Britain. It features a full variety of gambling entertainment within one platform; although they advertise themselves and are mainly recognizable for their sports betting services, there is also a fully-equipped casino, a poker room, and bingo.

In this review, we will give you a comprehensive image of what you can expect when registering with Bet365 and consider all the most essential points important for sports bettors and casino games players.

Overall info

Bet365 features a sports betting platform, online and live dealer casino, virtual sports, and a poker room. Its services are primarily aimed at Great Britain. Still, they also accept customers worldwide and offer various sports to embrace such countries as Canada, Australia, Bulgaria, Argentina, Russia, and a range of European powers like Norway, Denmark, Germany, Spain, Sweden, and more.

License:Besides, they have separate Bet365 Colorado and Bet365 New Jersey and West Virginia divisions for American bettors, approved by the local sports betting and casino control commissions. According to the latest news, Bet365 is going to become legalized in New York, too.

The website is compatible with all browsers, including mobile ones, and features a native app. All pages have a comprehensive structure and are easy to navigate, so even a novice punter will quickly understand how to switch between markets, work with the bet slip, create Teasers and Parlays, or contact customer support. The website uses the latest encryption technologies so you do not have to worry about your payment and personal details. There are no severe complaints about payout delays or any fraudulent actions from Bet365’s side, so we consider it a fair and trusted platform.

Bet365 review

Official website of the bookmaker

Among the most valued perks of Bet365 are their in-play wagering options and the whole approach to live betting and coverage; superior customer support with a plethora of positive feedback from the site members, and quick payouts. Our research showed that there were a bunch of players who were suspected in fraudulent actions or regarded as professional gamblers; this led to account blocking, but most issues of this kind were resolved, so it seems that Bet365 cares about the customer experience and safety at the same time.

Bet365 history

Bet365 is owned by Bet365 Group Ltd, a family business founded in the United Kingdom in 2000. They went online in 2001 after purchasing the domain name and immediately entered a competition with the growing leaders of the industry like William Hill. Bet365 owners decided to broaden their betting opportunities and attract people by offering more markets to stand out from the other bookmakers.

They were the first to add a wide range of niche soccer leagues and less popular sports besides familiar horse racing, basketball, tennis, or hockey. Thus, they became the first sports betting website with a vast library of sports betting options, which included Car Racing, Rugby, MMA, Athletics, and more. Although they can not be proud of the most generous action line today, they used to be the most diverse sportsbook in the industry back in the 2000s. Bet365 also has land-based sports betting offices all over Great Britain and several countries worldwide.

Bookmaker license

Bet 365 betting site holds several licenses to provide its services as a legal sportsbook in many countries; thus, it works under the United Kingdom Gambling Commission approval in the United Kingdom, Australia Gambling license, and several other jurisdictions in Asia and Europe. This allows them to perform as a local gambling platform in many places, but it is still an offshore provider for some countries.

Bet365 Sportsbook Review

Markets Bet365 sports betting section offers are pretty diversified; there are almost thirty disciplines with several leagues and various events in each. You can find all major and some niche leagues for popular sports like:

You can find a decent number of various bets for pre-match and in-play wagering, which is one of the top Bet365’s advantages.

bet365 sportsbook

Sports line

As a British-focused sportsbook, Bet365 focuses much on horse racing. They cover almost every horse racing event worldwide, so you can choose from British, Irish, Australian, Japanese, Hong Kong, and South Korean tournaments. They offer a range of good promotions for racing; for instance, they have Best Odds Guaranteed for the races taking place in Great Britain, stream every small race via Bet365 TV, and provide the members access to the racing streaming archives.

Another important thing is the website’s layout: although the betting section is full of various wagers and sporting events, you will hardly get confused: everything is organized conveniently and navigation is intuitive, no matter whether you use a full website version, an app, or entered the site via a mobile browser.

Pre Match line

The pre-match line is rather saturated and involves many props for most events, even if they are not rated as top popular. Using the parlays, teasers, and odds boosts available from time to time, you can get a rather profitable betting experience. You can see the best odds and the most significant events on the top of the page for your convenience and find from seventy markets for a single event.

The coverage in the pre-match line is impressive. You will obviously find all possible bet types for the world-famous leagues wagering, but Bet365 offers you a much broader choice, including very niche sports events and leagues; for instance, if you check soccer lines, you can discover various African and Asian small divisions. Speaking about soccer again, the number of markets can reach more than a hundred, with various exotic props.

Markets:You can bet on the First Goalscorer, Winning Margin, Anytime Goalscorer, Half Time, Full Time, Draw No Bet — to name just a few options for only one sports discipline.

Bet365 also has a wide selection of bets for eSports, Tennis, Basketball, and Horse Racing, but overall, all disciplines are covered deeply; most other online gambling sites do not get even close to such a coverage.

Live Betting Line Review

Bet365 sportsbook’s strongest side is in-play betting: there is hardly a sportsbook that can offer more live betting markets for different sports along with competitive odds. Besides a great choice, you also get access to the Bet365 live stream of almost every game you wager on provided you meet the requirements of the particular stream. Sometimes they give access exclusively to people who have made at least one bet on the chosen game; the other events require just a registered account with a particular deposit on it.

You will most likely find the most generous offers for in-play wagering on soccer, eSports, tennis, horse racing, and ice hockey.

bet365 live betting line

Live bets

Overall, there are more than 100,000 events streamed annually, so combined with an extensive selection of betting markets, many exotic props, and a cash-out function, the Bet365 sports betting platform can be called one of the most elaborated live wagering providers. You can use Cash Out and Partial Cash out features; most punters note that Bet365 is very convenient in terms of live wagering approach and cashing out process.

You can reach the live betting section from your mobile device and it works as fine as the desktop version, which makes live betting with Bet365 even more attractive.

Bet365 odds

According to Moneyline.com, an online betting odds tracker, Bet365’s best offer is for the American disciplines. They usually give the highest odds for college basketball, football, and American professional leagues like the NFL, NBA, NHL, or MLB. Besides, they tend to publish the lines for the listed sports earlier than most bookmakers, which makes pre-match wagering more convenient. European sports odds usually depend on a particular event, and the margin does not usually exceed 7%. Their average margin is about 5,5%-6%, which is not the lowest value in the betting industry, but you can still find some lucrative offers and promotions to make profitable decisions.

Bet365’s odds are rather accurate and they adjust the line promptly; it is particularly important for bettors who take part in the live wagering process, and this sportsbook manages to update the odds quickly and also provide the punters with additional live markets if necessary.

Bet365 Casino review

Bet365 Casino has much to offer: it has a vast collection of slots, table games, card games, and video poker titles coming from the top leading software providers, including such famous companies like:

  • Playtech,
  • Play’N Go,
  • NetEnt,
  • NextGen Gaming,
  • QuickSpin,
  • Microgaming, and more.

Overall, the casino library is powered by thirty-six e-gaming providers. If you prefer the real-time experience and require a participation effect, you have three more gaming options: Live Dealer casino by Playtech, Bingo, and Poker. All three live gaming options are available 24/7 and are accessible from both desktop site version, a mobile site, and an app.

Casino bet365

Casino games


The selection of slots is enormous: you can find everything from classical three-reel fruit slots and 3D video slots to various jackpots like Mega Moolah, Divine Fortune, or Gold Rally. The regular casino section also gives you access to different video poker variants, blackjack, roulette, baccarat, and other casino activities in various editions. All casino games operate quickly and you will hardly face major technical issues or find some games lacking quality.

Live Casino

Live dealer casino games are is based on the Playtech software and offers a pretty modest but high-quality library that involves several variants of Roulette, Blackjack, Casino Holdem, Sic Bo, and Baccarat. The tables are available round the clock so you can join a table anytime you want to. All live games do not require high entrance fees and operate at low stakes: prices start from ten pennies or an equivalent amount in other currencies.

Besides, you can enter a poker room to play online cash poker or take part in a tournament with the other players.

Poker:In fact, Bet 365 poker is considered one of the top poker options in the international gambling industry in terms of size and diversity.

Their poker division has two parts: the one powered by the iPoker Network, one of the most visited poker networks worldwide, and a section called Premium Tables hosted by Bet365 directly. Bet 365 games review would require a separate article when it comes to poker, as there are plenty of different poker variants with various stakes tables: Classical Hold’Em, Omaha, Sprint Poker, Seven Cards Stud, and more. Besides, there are regular tournaments for different level poker players.

365Bet Bingo

Bet365 Bingo hall is a separate gambling webpage; you can find a link to Bingo under the tab ‘Gaming’ on the main page of Bet365.com.

Bingo bet365

Section for playing Bingo

This section offers you a range of plain slots like Book of Horus, or Rainbow Cash, and several other casino games, but the primary focus is obviously the Bingo Game. You can join Bingo rooms 24/7; the schedule of current games is available on the main page. It is possible to enter the rooms with different prize values and entrance fees; the entry varies from five to fifty pennies and the prizes start from £5. There are both types of Bingo available, with ninety or seventy balls. There is also a bonus for Bingo: if you spend £10 or more on Bingo entrance tickets, you are eligible to gain a bonus of two hundred free tickets to all bingo rooms.

Customer Service

It is possible to contact the Bet365 customer service team 24/7; you can use the following contact methods:

  • Live Chat: provides service in twenty languages, including English, French, Spanish, and German; agents respond quickly and are willing to help;
  • Email: it may take up to several hours before you get the reply which is pretty fast for an email conversation;
  • Phone number: for particular countries, including the United States;
  • Twitter: you can contact using your Twitter account using replies or direct messages;
  • FAQ: Bet365 prepared a comprehensive FAQ section with detailed replies to the most typical questions.

Bonuses Bet365

Bet365 does not offer the biggest selection of bonuses and special offers, but they still have a range of lucrative promotions for sports bettors. We enlisted all promotions Bet 365 currently offers to the customers; however, there might be a bonus restriction for particular jurisdictions, so mind Terms and Conditions before claiming any reward. All bonuses have a range of other restrictions; for instance, you are only eligible to place certain bets to meet the wagering requirements, so it is essential to know every detail of a particular promotion rule.

Overall, there are two types of bonuses: the regular ones, available for all new or loyal customers all year round, and seasonal promotions related to a particular season or a special event. For instance, at the time of writing the review, we came across a pretty big selection of Euro-2020 wagering bonuses.

Bonus typeBonus conditions
Welcome BonusCreate the first deposit from $10 and earn a 100% match to your deposit up to $500 in free bets
No Score Tie OfferIf you place any wager related to predicting a score, and the game ends with a 0:0 result, your bet amount will return to your deposit
Early Payout OffersPlace straight bets on MLB, NHL, NBA, WNBA, or create a multi-sport Parlay, and receive an early payout if your team gains a certain advantage over the opponents (for instance, five goals, or twenty points)
Parlay BonusThis bonus allows you to get an increased payout for successful parlays: from 5% to 70%. Available for Soccer and Tennis qualified games
Extra Time Extra Chance Bonus (for Rugby)If your bet does not win during the regular time of the game, it will still be active after extra time is added.

Deposit and withdrawal

The range of withdrawal and deposit methods is quite typical; the actual selection can change depending on a country, which is also standard for international sites. The most common payment options for deposits and withdrawals at Bet365 are the following:

  • Visa/Mastercard/Maestro/Visa Electron credit and debit cards: available for deposits and withdrawals;
  • Paypal: available for deposits and withdrawals with no fee charged;
  • GiroPay: deposits only;
  • Bank Transfer: deposits and withdrawals; takes up to two working days;
  • EntroPay: for instant deposits and withdrawals;
  • PaySafeCard: for instant deposits and withdrawals.

You must note that you can only withdraw using the same method you applied for making a deposit, so be careful to check all conditions, fees, and limits before you choose a convenient option.

Bet365 special betting options

Like many other established sports betting platforms, Bet365 offers a range of special bet types, like Teasers and Parlays, when you can adjust the lines and odds, or combine several bets into a one with a bigger payout. Besides, they offer more extra options; among them are the following:

  • Cash Out: you can get a refund of the whole wager amount or make partial cash out of your bet before the end of an event. It is also possible to set an automatic cash-out;
  • Edit Bet: coming with the Cash Out function, the Edit Bet feature allows you to remove or add bets into the bet slip and change the wager selection in Parlays;
  • Match Live: a live tracker of your chosen live events; with the help of Match Live, you can track all statistics, goals, and other important information about the selected games. The feature is available for registered members and site guests.
  • Soccer Substitute Guarantee: a special feature you can use wagering in the pre-match format that allows you to get your stake back if your player was substituted before half-time;
  • Bet Builders: for Tennis, Soccer, Basketball, and Aussie Rules. You can create your personal bets, with up to twelve selections in each Bet Builder;
  • Special Live Tracker for Golf: if you bet on a relevant event, you get an access to very detailed golf live statistics;
  • Alerts: you can customize your profile to receive alerts regarding the matches: the match start, final score, goals, yellow and red cards, quarter and half time results, etc.

Mobile apps

Bet365 app is available for iOS and Android; both versions have the full list of services you can find on the main website. Below is a specifications table of the Bet365 app:

Mobile app platformSpecifications

ios logo

  • Size: 30.7 MB
  • Version:
  • Languages: English, Bulgarian, Czech, Danish, Dutch, Estonian, German, Greek, Hungarian, Italian, Norwegian Bokmål, Polish, Portuguese, Romanian, Russian, Simplified Chinese, Slovak, Spanish, Swedish, Traditional Chinese
  • Compatibility: iOS 8.1+
  • Where can I download: App store
Androidandroid logo
  • Size: 19 MB
  • Version:
  • Languages: English, Bulgarian, Czech, Danish, Dutch, Estonian, German, Greek, Hungarian, Italian, Norwegian Bokmål, Polish, Portuguese, Romanian, Russian, Simplified Chinese, Slovak, Spanish, Swedish, Traditional Chinese
  • Compatibility: Android 4.1+
  • Where can I download: Google Play

Our verdict

Bet365 is a reputable and established bookmaker; what is more important, it is a safe place that has a responsible approach to payouts and customer service. It will perfectly suit recreational sports bettors, but the very beginners or professionals may not find it really interesting. The layout may seem too overwhelming for inexperienced gamblers, and Bet365’s overall attitude to high-rollers is pretty negative, which means that they tend to take specific measures involving account zeroing towards people who regularly withdraw large amounts. Besides, the odds are not so brilliant compared to similar websites, so all betting lines should be a subject of comparison before you place any wagers.

The key customer of 365bet is a live betting enthusiast and a casino lover; it is a good choice for people preferring an on-the-go experience and requires a smoothly-working app. The site lacks user-friendliness a bit, but it is still possible to get used to the interface. Overall, it is a good sportsbook with many outstanding advantages and a range of drawbacks that could be improved.

Can I trust the bet365 bookmaker?

Bet365 works under the top-tier license provided by the UK Gambling Commission, which is considered as one of the most trustworthy gambling authorities in the world. The Commission has a strict approach towards their license holders and regularly organizes audits to check if the website lives up to the electronic security and fair gambling standards. The standards include protecting the users’ data with the latest SSL security methods, so you can be sure your passport details or payment information is protected from any fraudulent actions.
The company owning Bet365 has more than twenty years of experience in the gambling business and their long presence in the industry proves they operate legally and fairly; usually, scam websites or sports betting and casino platforms gain many complaints from the users, close within a couple of years. These facts show that you can feel secure when you create an account and deposit to Bet365.

Is bet365 legal in the USA?

According to the US gambling law, you can legally bet on sports online in certain states which approve a particular bookmaker. At the moment, Bet365 is available exclusively for the bettors from New Jersey, To make wagers at the enlisted states, you must download a dedicated app for a particular state as this jurisdiction restricts the Bet365 bettors to only mobile gambling. In the nearest future, Bet365 is going to enter the New York, West Virginia, and Colorado markets: it has already come through the legalization and is preparing the technical part.

Does the bookmaker offer a first deposit bonus?

Yes, when you register with Bet365 as a new member and create your first deposit, you receive a 100% match to your first deposit amount. The minimum deposit for this offer is $10, and the maximum bonus amount can not exceed $500. The rollover requirement is X20.

What is gamblers’ opinion of Bet365?

Yes, when you register with Bet365 as a new member and create your first deposit, you receive a 100% match to your first deposit amount. The minimum deposit for this offer is $10, and the maximum bonus amount can not exceed $500.Bet365 has gained a pretty large loyal betting audience who regularly leave positive feedback about their experience. According to various reviews, sports bettors primarily value their odds for various events, in-depth coverage of many sports, and general usability of the platform and the apps. Besides, many users appreciate the high quality of the embedded streaming service. However, our research showed a range of some negative reviews, too. There are people complaining about difficulties with a cash-out function, which tends to work poorly sometimes, and some would desire to have more bonuses. The rollover requirement is X20.

How do I create my first bet at Bet365?

To wager with Bet365, you will need to create your account; for this, click the link ‘Join Now’ and fill in the form, which will include your personal details. You can choose your preferred payment option when you register or do it later; the same is with your account verification. If you want to create your bets and have an opportunity to withdraw funds immediately, we recommend you verify your account right after the registration; you will need to upload your identity and supporting documentation or send it by email. When your account is ready, you create your first deposit with the chosen method and go to the sports betting section of the website. Here you must choose sports, then find an event you want to wager on and choose one of the markets offered by Bet365. Each betting option offers you a range of outcomes you can wager on; you must choose an outcome and add it to your bet slip; in the bet slip, you indicate the stake amount, and press the ‘Place Bet’ button.

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